How to Profit from Twitter
A few people have posed the question of twitter profit. What good is twitter anyway. You go online, put up a few lines and then what? What exactly is twitter good for in the ecommerce field.
E-commerce, it’s marketing. If I’ve said it once I’ve said it a thousand times. It’s about having someone know you exist so they can buy from you. With twitter the object is to get your message out with links. Let’s try a real life example.
Here are some tweets that do next to nothing:
- I’m wondering how to promote my business.
- I’m selling great stuff at my website so visit me.
Here are the alternatives:
- I’m learning to promote my business, read about it on my blog at http://www.agenius-marketing.com/wp/
- $59.99 : Thermor BIOS Wireless Weather Station For PC http://www.woot.com
The difference between these tweets are inherent in SEO (search optimization) work. First of all you need a keyword in your tweet, and a link where those who were attracted by the keyword can go to find out more. In addition, you should include daily updates on “what are you doing” with things that are of interest to others. While some of your best friends will appreciate the warm fuzzies of saying “I’m drinking coffee” it isn’t much for those who aren’t your real friends. Perhaps a mention of a good book, or a little known idea in your field of expertise would be better. Most people do drink coffee, fruit juice, put on shoes, wear jeans, etc. So if you are doing twitter for business you’ll be better off saying things more like “The Supreme Court made a decision to reverse the unconstitutional authority of police to search vehicles at will.” which is so much more informative for your readers giving insight and knowledge to them. The object is to give informative content and drive traffic to your website.
