Websites for Small Business: a Primer
Small Business owners face many decisions when starting a web site. There are many types and choices for building sites and there are many opportunities available. Making the right choice can play an important role in website traffic.When considering where to build a website several things should enter into your decision.1. Do you have the funds for updates to the website, or will you do it yourself?2. If you plan to access the backend yourself is it a simple straightforward program that will make your job easier?
3. What kind of promotion can the web host or web builder offer?
Something to take into consideration is using portal sites such as Yahoo Stores to build simple websites, since site owners can automatically get their products into the Yahoo Shopping pages (for a fee). This can be important if you don’t have alot of time or money to hire a professional promotion expert.
Yahoo STores will have some limitations however for large site owners and can be costly if you need to hire a programmer to make the pages look the way you want them to look.
Other options include Miva Merchant for independant sites, which can be quick and easy to put online and can ‘grow’ with your business
Advantages of the Miva Merchant system are that you can start out small and expand. You can host the site on a reputable 99.9% uptime host for as little as $30 dollars a month and move along as things get better in terms of your web popularity. At some point you will be able to serve off of 3 redundant dedicated servers using modified miva files out of the same database that you started on. It’s an exellent option for people who need to scale with the growth of their business.
